While all content contributors and content managers should familiarize themselves with the full style guide, this Quick Reference Summary offers a broad overview and examples of best practices. The Community team recommends printing or bookmarking the summary for easy access when authoring content.
Be objective. State real facts and back them up. If you're offering an opinion, make sure you label it as such and say whose opinion it is.
Bad: The financial services industry is known to comply with the most complex regulations in the world.
Good: By one count, banks must track an average of 200 regulatory revisions globally per day. (Include link to research.)
Be human. Write for real people. Be interesting. Reflect what's important to your reader.
Bad: BigCorp, Inc., created a Center of Excellence.
Good: Jane Doe of BigCorp, Inc., created and led a Center of Excellence.
Be concise. Don’t waste the reader's time. Make every sentence count. Avoid wordiness and excessive flourishes or color. (The average reader reads at an eighth-grade level.)
Bad: The sales team is equipped to carry out a more responsive sales process.
Good: The sales team can respond faster.
Avoid first person. Avoid “I/me” references; use "we/us." (E.g., "we recommend" or "contact us.") Write for “you.” (E.g., “you should do this” or “next, you will click that.”)
Get active. Choose the active voice ("Rita did this") over the passive ("This was done by Rita," or worse, "This was done"). Avoid starting sentences with "There is," "there are," "this is," "it is," and similar phrases.
Bad: The platform will be updated.
Good: Anaplan will update the platform.
Choose strong verbs. Use verbs specific to the action.
Bad: Anaplan will be having a User Group Meetup.
Good: Anaplan will host a User Group Meetup.
Help your reader. Keep it simple. Make sure one idea flows into the next logically.
Bad: Anaplan is committed to exceeding your expectations for support during all interactions with our employees and our software, because your success is our success.
Good: Your success is our success, and we are committed to supporting you.
Use Anaplan-preferred terminology. Become familiar with Anaplan’s preferred spelling, capitalization, and punctuation for frequently-used terms. (E.g., “end user,” not “end-user;” “Center of Excellence,” not “CoE;” etc. Do not capitalize terms like “module,” “model,” etc.)
Reference the full word list if you have questions. If the word list does not address your question, please notify Community@anaplan.com.
Always write in present tense, unless specifically referencing past events
Bad: The process was designed to illustrate how...
Good: The process illustrates how...
Use correct punctuation. Do not use a double space between sentences. Punctuation always goes within quotation marks.
Our words should convey facts, make an emotional impact, and motivate people to act. Our writing reflects on Anaplan's credibility; the tone we seek is professional, knowledgeable, and respectful, and the copy should be easy and pleasant to read. Following are some ideas that can help you achieve our desired tone.
When you write ask yourself four questions:
Who am I writing for? You'll write differently for a C-level executive than for an end user than for an IT professional. Write for your audience—but no matter who you're writing for, don't get bogged down in jargon or try to show off.
What do I want to say? If you can't articulate the core of your message in a sentence or two, refine your idea.
Why am I writing this? Put another way: What do you want your reader to do?
How will my audience receive the message? A discussion post, a known issue item, and a process guide will all have a different tone. Make sure your message is appropriate for the medium.
While all content contributors and content managers should familiarize themselves with the full style guide below, the Quick Reference Summary offers a broad overview and examples of best practices. The Community team recommends printing or bookmarking the summary for easy access when authoring content.
Style: AP Style. Limited online content can be found at this source. Bound copies of the AP Stylebook are available. See Exceptions to AP Style for details on where we diverge.
Word list: If you have questions about Anaplan-specific words or terms (spelling, usage, punctuation, etc.) start by referencing the style guide word list. If a word is not covered specifically in the word list, refer to the resources below. Contact firstname.lastname@example.org with any questions.
Dictionary: Merriam-Webster. Online at this site. Additional style reference: The New York Times. If a word or phrase you want to use is not covered by AP Style or Merriam-Webster, search the paper's website and follow the form they use. Bonus: though it's now inactive, the paper's After Deadline blog is a lively source of information. Additional style reference: Chicago Manual of Style for citations only. See the Statistics and Citations section for details.
The Anaplan Name
The company is Anaplan, not Anaplan Inc.
The technology is the Anaplan platform or Anaplan's platform whenever possible. Do not capitalize the word platform.
For U.S. addresses, use postal codes for states (CA, TX, NY, etc.). This is an exception from AP style. Use no state for cities on AP's dateline list.
Use American English spelling, grammar, and punctuation rules in all English-language materials, unless a piece is written by an EMEA/APAC resident for an all-EMEA/APAC audience. In that case, UK English rules apply; see the UK English section below.
Specific rules apply when referring to analyst firms (such as Gartner and Forrester). While you can refer to their citation policies (Gartner and Forrester), it's often fastest and best to contact Analyst Relations (email@example.com before you proceed.
Absolutes and Superlatives
Avoid best, only, fastest, unique, impossible, always, and other words and phrases that indicate something with no alternative or that we can't prove.
Bold and Italics
Use italics for:
Emphasis—but use sparingly.
Captions for images in blogs.
Complete titles of books.
Newspaper and magazine titles. Examples: Financial Times and Newsweek.
Click-to-tweet words in blogs.
To identify words and phrases used as examples, as we do in this style guide.
Use bold type for:
Subheads. (Design will format these in most cases)
Lead-off phrases in bullet lists. (This blog has an example.)
Cross-references to subheads, as we do in this style guide.
Calls to Action
Our calls to action (CTAs) should be direct, polite, and informative. In blogs, choose between two formats:
Visual CTAs consist of a logo, the name of the asset, and a button with a two-word request (examples: Read report, Watch webinar, View infographic).
Text CTAs can be more verbose and descriptive but should still make clear what we want the reader to do. Example: Explore the full event agenda and register today.
For related information, see the Links section below.
Capitalize sparingly. When in doubt, do not capitalize.
For usages that fall under other categories in this style guide, please check the guidelines for those categories (e.g., Lists, Names and Titles, etc.). Reference the word list for specific terms.
In general, do not capitalize topics of discussion (e.g., data integration, calculation functions) unless referencing specific sections of the Community (e.g., Data Integration, Calculation Functions).
Do not capitalize elements of the Anaplan platform (e.g., modules, models, functions, fields) unless what you are referencing has a specific proper name.
Use sentence case for:
H2 and H3 subheadings in articles and posts
Sentences (of course)
Use title case for (to decide which words to capitalize, use this title case checker):
Titles of posts and articles
Headings within articles and posts (H1 only)
Session names and agenda items
Calls to action
Column and row headers in tables
Use all capital letters only for abbreviations and acronyms (but check the word list).
Do not use all caps for emphasis. (Use italics for emphasis, but do so sparingly.)
If a company name is all lowercase or all uppercase letters, follow their style, even at the beginning of sentences. Examples: DISH and bluecrux.
Use initial capitals for Anaplan solutions. Example: Anaplan for Financial Services
In the flow of text, do not capitalize industries (financial services) or lines of business (supply chain).
Companies vs. People
Companies aren't people, so use the singular impersonal pronoun its when speaking of one company, not the personal pronouns they or their. Example: "Deloitte released its latest app," not "Deloitte released their latest app."
When you're speaking of multiple companies, they and their are acceptable. Example: "Deloitte and Anaplan presented their vision for connected planning."
Check the names of companies—customers in particular—with the team in customer marketing if you're not sure of the spelling or format.
If an individual's gender is clear, use his or her as the pronoun as appropriate. If it's not clear, the singular they and their are acceptable. Grammar nerds, read on.
Community Content Creation
There should only be one author per article; the SME needs to be the star. Editors, Content Managers, and Admins need to remove their names as contributors when creating or updating content on behalf of a SME.
Use the included attachment function to include files with any article. Do not use links to external sites like Box. Authors are responsible for maintaining their attachments.
U.S. dollars: Use the $ sign and decimal point for amounts over one dollar: $1.01, $2.50.
To distinguish the nationality of dollars, use the appropriate ISO codes (USD, CAD, AUD) after the number. Example: $4 million USD.
For euros, spell out lower case if it does not start a sentence. Do not use the euro symbol (€). Example: He paid me 12 euros.
For Japanese yen, spell out the currency, lower case: Example: 100 yen.
Cents: Never use the cent sign (¢). Instead, spell out the word cents and use numerals for amounts less than a dollar: 5 cents, 12 cents.
For related information see the Numbers section, below.
Dashes and Hyphens
Hypens (-) are used between some words and their prefixes and suffixes (always check the dictionary and word list) and in most cases when two or three words are used as an adjective. Do not put a space on either side of the hyphen.
Example of a prefix: co-branding
Example of a two-word adjective: decision-making power
Example of a three-word adjective: off-balance-sheet accounting
A hyphen is not needed in a two-word adjective in which the first word ends with ly. Example: "commonly held belief."
Em dashes (—) cause the reader to pause, and are used for parenthetical statements (in which case they can often be replaced by parentheses or commas) or to emphasize specific words or phrases. Do not put a space on either side of the em dash. To make one on a Mac: shift-option-hyphen.
Example of a parenthetical: The em dash is a mark that—unlike commas, periods, semicolons and all the others—doesn't seem to be subject to any rules. (The New York Times is the source of that example.)
Example of emphasis: "Provide captions for images used in blogs, white papers, and data sheets—but not for banners."
En dashes (–) are used to indicate spans of numbers, dates, or time. An en dash is also used when a multiple-word phrase is used as a modifier. Do not put a space on either side of the en dash. To make one on a Mac: option-hyphen.
Example of a span: "I'll be out of the office Tuesday–Friday."
Example of a multiple-word modifier: "bill of materials–based budgeting."
For more about dashes and hyphens, read this.
Dates and Times
Use the month, date, year format for dates: July 27, 2017.
Use numbers only, not ordinals, for dates: July 11, not July 11th or July 11th.
Use this format for time: 12:30 p.m., not 12:30pm or 12:30 PM.
For content targeted at a non-U.S. audience, you may use this date format (with no punctuation): 27 July 2017.
Use a 24-hour clock for times outside of North America. Do not use a.m. or p.m.
Indicate a time zone when you decide it's necessary. Do not use a time zone in the title/headline of event pages (because the city is noted). The time zone may be used in event details. Time zone specifics:
In the U.S., use PT, MT, CT, ET (and do not denote standard vs. daylight savings time).
For the UK, use GMT.
For Europe, use CET.
Consult this site for other time zone abbreviations.
Use an en dash for date and time ranges.
Example of a date range: June 7–9.
Example of a time range: 11:00 a.m.–3:00 p.m.
Avoid using year numbers (2016, 2017, etc.) when it would make content seem dated. Year numbers should never appear in headlines, but may be used in event details. Always use the full year when discussing Hub.
When writing a month and year only, do not add a comma. Example: June 2017.
For centuries, use ordinals but not superscripts. Example: 20th century.
Be specific when referring to dates and times.
Example: "June 2017," not "last June."
Example: 2014, not "three years ago."
Avoid vague terms like "recent" and "soon."
If a.m. or p.m. is at the end of a sentence, use only one period.
Email Addresses and Messaging
Email addresses should always be hyperlinked.
Email addresses should always be an organization's email (support@, community@, techops@, etc.), never that of a single user (joe.smith@, sally.sue@, etc.).
If an individual author wishes to invite users to contact them, they should utilize the Community messaging system.
Exceptions to AP Style
We diverge from AP Style in a few specific instances. They're noted throughout this style guide, and we've collected them here as well.
Use the serial (or Oxford) comma—that is, the comma before and in a list of three or more things. Example: The Anaplan platform connects data, people, and plans.
A person's title is capitalized, whether before or after the name.
Use a person's full name on first use; in subsequent references, use the person's first name only.
En dashes (–) are used to indicate spans of numbers, dates, or time. Do not use hyphens.
An en dash is also used when a multiple-word phrase is used as a modifier. Example: "bill of materials–based budgeting."
Use postal codes for U.S. states (CA, TX, NY, etc.). See the Addresses section above.
Headlines and Subheads (Display Type)
Article and blog titles, headlines, decks, and subheads should be in title case.
Event agendas are in title case. To decide which words to capitalize, use the title case checker.
Use punctuation sparingly in headlines and subheads. Do not use ending punctuation
Headlines and subheads should be grammatical but do not need to be as perfectly so as body copy.
Headlines and subheads should be interesting, fun to read, and clever (in good taste).
Most of all, headlines and subheads should encourage the reader to continue reading.
Never use a hashtag in a headline, as it can break social sharing plug-ins
Use digits for numbers (even for numbers less than 10) in display type
See related information in the Capitalization section above.
Images should be used to add helpful, interesting content to written pieces. If an image is just eye candy, delete it.
Provide captions for images used in blogs, white papers, and data sheets—but not for banners.
Captions should encourage the reader to look at the image and help the reader see what's important. Example: The three tabs in the user interface—dogs, cats, and mice—each provide information tailored to a specific audience.
For each image, include alt text that describes the image. Alt text is helpful for the visually impaired and in cases where images do not load. If the image is a call to action, the alt text can be that call to action. Example: Download the white paper.
Kudos should always be capitalized when referring to Community Kudos (the built-in upvoting feature)
Kudos should always be used in the plural (always as Kudos, never Kudo)
Usage should be along the lines of give Kudos to this article or leaving Kudos on a post, not leave a Kudos or give a Kudo (think about the phrase giving props and use Kudos the same way)
Use numbers for lists of items that must be performed in sequence.
Use bullets for lists that do not need to be presented in order. (The list you're reading is an example.)
Give bullet lists in order of logic or importance, if possible. If all items in a list are equal, consider alphabetizing the list.
Do not create a bullet list with just one bullet.
Make all items in a list grammatically consistent. For example, begin all items with a verb (as in the list you're reading), and don't mix sentences and fragments.
If a list flows directly out of an introductory paragraph, make sure that all items flow logically and grammatically from the introduction.
Capitalize and punctuate lists consistently.
Capitalize the first word of every list item, whether it is a sentence or a fragment.
If list items are full sentences, end each item with appropriate punctuation. (The list you're reading is an example of this.)
If each item in an agenda can flow into the next, end each item with a comma and do not capitalize the individual list items. See the first list in the Numbers section below for an example of this. (In that example, because one list item includes commas, each item ends in a semicolon.)
If list items are single words or ideas, final punctuation may not be necessary. (The list under Capitalization above is an example.)
Use this format for in-line numbered lists: This has two benefits: 1) first benefit; and 2) second benefit.
Avoid generic calls to action (such as "click here," "find out more," and "learn more").
Write short, descriptive text (fewer than five words) saying where the link leads. Example: "Next page," not "To go to the next page, click here."
Mirror the heading text on the destination page in links whenever possible.
Note a benefit in buttons and links. Example: "Start your free trial" rather than using the word submit.
Include SEO words in the link text when possible.
Don't include the ending punctuation (periods, question marks, exclamation points) in the link.
Do not make link text italics or bold, unless it would be so as normal body copy.
Do not use URLs (https://www.anaplan.com or anaplan.com) as links.
Names and Titles
Use a person's full name and title on first use.
Titles are initial-capped, whether they are before or after the individual's name. (This is an exception to AP Style.) Example: Frank Calderoni, Chief Executive Officer of Anaplan.
In subsequent references, use the person's first name only.
Do not capitalize a title when it appears in the flow of a sentence, unassociated with a name. Example: "As Anaplan's head of supply chain solutions, I talk with logistics managers every day."
Only use Dr. before a name if the person is a medical doctor.
Avoid adding degrees (such as PhD) after a person's name unless the person insists.
Related guidance can be found in the Date and Time and Currency sections above.
Use numerals when
a number is greater than 10;
for amounts less than one dollar;
for coordinates, page numbers, and line references;
when a passage contains at least two numbers and at least one is 10 or greater.
Use ordinals for street names (42nd Street) but do not use superscripts for ordinals.
Use, and write out, ordinals (fourth, seventy-seventh) in spoken pieces such as speeches and voiceovers.
Spell out numbers less than 10 or when the first word of a sentence, except in headlines and artwork.
For numbers larger than 999,999, use numerals and follow with million, billion, etc.
Always use a hyphen when writing out a number that includes two words. Example: seventy-one.
Use a comma between every three digits of long numbers, counting from the right, and a period for the decimal point. This rule does not apply to years. We follow U.S. rules, but read this article for an international perspective.
Do not use superscripts for ordinals. If you must use an ordinal, use full-size letters. Example: 20th, not 20 th
For U.S. phone numbers, use this format: 123 123 1234 ext.12. Do not include a country code (+1) unless you anticipate an international audience.
For phone numbers outside of the U.S., match the country's spacing format, always using spaces (not hyphens, periods, or parentheses) to mark number groups.
Past vs. Present Tense
When you describe an event that happened in the past, as when writing an event or webinar recap, use past tense. This includes the quotes in your description.
Colons: Use colons to introduce lists, to introduce explanations, or for emphasis. Capitalize the first word after a colon only if it starts a complete sentence or is a proper noun.
Example of introducing a list: There were three considerations: expense, time, and feasibility.
Example of introducing an explanation:
Example of emphasis: He promised this: The company will be successful.
Commas: Use the serial (or Oxford) comma—that is, the comma before and in a list of three or more things. This is an exception to AP Style. Example: "The Anaplan platform connects data, people, and plans." Comma splice: Avoid connecting two sentences that have different subjects with a comma. For example, write "I didn't like the movie. It was way too long," not "I didn't like the movie, it was way too long." (The subject of the first sentence is I, but the subject of the second sentence is the movie.) Dashes: See the Dashes and Hyphens section above. Ellipses: Use an ellipsis (…) to indicate deleted words, but not to denote pauses. Use one space on either side of an ellipsis. Exclamation points: Refrain from using them. Never use more than one per email or paragraph. Periods: Use periods at the end of full sentences. Use one space after a period. Do not double space after a period. Semicolons: Use semicolons to separate elements of a series when one or more segments of the series contain a comma. Example: I watched three movies: Love, Actually; Cars; and Toy Story.
When using pronouns (such as that, which, it, they, who, etc.), always be completely clear what the pronoun refers to. (That's the pronoun's antecedent.) If there's any ambiguity—any question of "What does it refer to in this sentence?"—then reword.
Use quotation marks only for direct quotes. Do not use them to call attention to words or phrases. Example: don't say this is a "free" trial.
Set off full-sentence quotes with a comma. Example: "I am surprised and pleased by the outcome," Scott said.
Do not use a comma to set off a partial quote. Example: Scott said he was "surprised and pleased by the outcome."
Use single quote marks for quotes within quotes. Example: "When Henry told me, 'I don't want to read the style guide,' I believed him," Fred said.
Punctuation always goes within quotation marks. See above examples.
On social media—LinkedIn, Facebook, Twitter, Instagram, Google+, and other platforms—be:
A brand advocate: Share marketing-approved materials and news about Anaplan from your personal social media accounts.
Don't use the Anaplan name or logo in your profile name or picture.
If you engage in a conversation about Anaplan online, disclose that you work for the company and that your views are your own.
Do not engage with social media trolls.
Do not reference customers, shareholders, or partners without their permission.
Do not post on social media:
Confidential business information.
Anything about an Anaplan IPO or related topics, including statements that Anaplan is engaging in or discussing a potential IPO.
Anaplan's valuation, current or future.
Potential market size for Anaplan's offerings.
Forward-looking financial or operational metrics. For example, do not share information about job openings until they are made public.
Statistics and Citations
Always cite sources when quoting statistics. Do not use sources over three years old except to set historical context.
Cite statistics using footnotes in white papers, e-books, and other materials to be printed. Follow the Chicago Manual of Style for footnote formats.
Cite statistics using links in digital materials. See the Links section above.
Avoid using the words stat or stats to refer to statistics.
Ampersand: Do not use the ampersand (&) in place of the word and except when the ampersand is part of a company's formal name (example: Legal & General), in an abbreviation from our word list (example: S&OP), or in tweets and ads when space is at a premium.
Percent: Write out percent (one word) when it appears in a sentence. Use the percent symbol (%) in headlines, labels, infographics, imagery, tweets, ads, and other places where space is at a premium.
On the Community, do not use any Registered (®) or Trademark (™) symbols for official references to products, services, or companies.
File types, when used in the flow of a sentence, should be all lowercase, preceded by a period. Examples: .csv, .exe, .docx, etc.
When giving a menu path in documentation steps, use carats between steps and bold the entire path. Example: File > Share > Email Link).
When referencing a button or link that a user should click on, the link text should be bold (Example: In the top-right corner of the knowledge base, click Create an article.)
When a piece is written in English by an EMEA/APAC resident for an EMEA/APAC audience, UK English spelling, grammar, and punctuation can apply. Here are some specifics:
Certain words end in -ise instead of -ize. Example: humanise vs. humanize.
Certain words end in -our instead of -or. Example: humour vs. humor.
Certain words use two L's instead of one. Examples: modelling and cancelling vs. modeling and canceling.
Per cent is written as two words.
Grammar: A collective noun (such as company, team, and group) takes a plural verb in UK English. Example: "The team are winning," not "The team is winning."
Dashes: In place of an em dash, use an en dash with spaces on either side.
Quotations: Use single quotation marks (an apostrophe in the U.S.) to denote quotes.
When referring to Anaplan leaders, get their titles right, and keep them consistent.
Bio on website?
President and CEO
Executive Vice President, Chief Financial Officer
Chief People Officer
Chief Customer Officer
Chief Marketing Officer
Chief Revenue Officer
Vice President, Product Management
Global Vice President of Engineering
This list exists to provide a single source of truth for official preferred spellings and usage for Anaplan-related words and phrases as well as abbreviations, acronyms, and various other business and technical terms.
This list is likely not exhaustive, and as such will grow and change over time. If you have questions or if the word list does not address a particular need, please email firstname.lastname@example.org.
The Anaplan acronym dictionary is a helpful resource for understanding acronyms, but some of its examples are not appropriate for use in general public-facing copy.
Click the letter below to be taken directly to that section:
# A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
not 24x7 or 24-7
an adverb without a hyphen, as in Decisions were made ad hoc.
an adjective with a hyphen, as in ad-hoc decisions
verb, to influence. See effect
short for also known as. All lowercase letters, no spaces or punctuation
see Application Lifecycle Management
Anaplan App Hub
not AppHub, Anaplan Hub, App Store. Use App Hub on second reference
Capitalize both words, but not the preceding The unless it begins a sentence. Avoid using Community alone to refer to the Anaplan Community.
Capitalize both words. Is a command-line client to the Anaplan cloud-based planning environment.
Anaplan employees or the Anaplan team
people who work for Anaplan. Do not use Anaplanners or Anaplan Family to denote employees.
Anaplan for Finance
Fully written out, title caps
Anaplan for Supply Chain
Fully written out, title caps
Anaplan for Workforce
Fully written out, title caps
Anaplan Hub or Hub conference
not HUB, The Hub conference, Hub18, or Hub'18. When a year is required, write it out (example: Anaplan Hub 2018).
Anaplan Partner Portal
Capitalize all three words. Use Partner Portal in subsequent references. When you use the word portal by itself, do not capitalize.
Capitalize only the Anaplan name.
Anaplan User Group
Capitalize the whole phrase.
Anaplan users only. Do not use to identify Anaplan employees.
Application Lifecycle Management
Capitalize all three words, follow with (ALM) in parentheses, then use the abbreviation in subsequent uses.
Apps or applications
short for business to business. All capital letters, no spaces or punctuation. Not B-2-B, BtoB, b2b. Use sparingly.
The Benelux region or the Benelux countries (with "the"), but by itself use Benelux (without "the")
Capitalize when referring to a specific business partner or to Business Partners as people. When referring to the role itself, it should be lowercase. (Similar to AP Style rules about the United States president.)
bring your own key. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
not CapEx or CAPEX
Center of Excellence
Don't capitalize of, don't abbreviate as CoE. Plural is Centers of Excellence.
not C.E.O., ceo; same for other C-Suite titles (e.g., CFO, CRO, CMO, CIO, etc.). Do not spell out on first use.
cloud, cloud-based, cloud delivery
preferred over SaaS. Do not capitalize cloud.
use a hyphen anytime it deals with a person's occupation or position: co-author, co-chair, co-sponsor
to work with a partner in a form that uses both companies' names
matching, corresponding. See complimentary
free. See complementary
use in place of customizable, which worries IT departments
not capitalized. Do not hyphenate when used as a compound modifier (example: connected planning journey)
an entity that is treated as a person in the eyes of the law. Avoid, because it's formal and specific; use company or organization instead.
an internal Anaplan initiative and should not be used in public-facing materials except in authorized contexts. When Customer First is discussed, spell out and capitalize both words; do not shorten to Customer 1st or C1. When used as an adjective, hyphenate and do not capitalize (customer-first culture).
the organization that licenses the Anaplan platform. Do not use client. See User.
verb; the act of reducing something, typically expenditures (to cut back)
noun or adjective; the instance of reduction itself (a cutback)
(with a lowercase x) is shorthand for anyone in the C-Suite. (CXO in all caps more frequently refers to the chief experience officer.) Use only in tweets and tight places.
not datahub, not capitalized
not datasheet, not capitalized
use as a singular term (data is, not data are)
decision-maker or decision-making
hyphenated, not capitalized
preferred as an adjective (digital processes) but acceptable as a noun (To fully embrace digital, a company must...)
drag and drop
verb (drag and drop the folder) and noun (move the folder using drag and drop)
adjective: drag-and-drop capability
dynamic cell access
can be abbreviated DCA
not ebook, Ebook, E-book, eBook
means for example. Lowercase with periods, always followed by a comma. See i.e.
verb, to cause; noun, result. See affect
synonymous with business user
enterprise performance management. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
Excel in the cloud
Avoid this term. This sells the Anaplan platform short; Google Sheets is Excel in the cloud.
Excel on steroids
Avoid this term. This phrase is considered derogatory (an athlete on steroids is cheating, for example) and does not fully represent the capabilities of the Anaplan platform.
short for frequently asked questions. Not F.A.Q. or faq. Do not write out ever.
are lowercase, preceded by a period (.exe, .csv, .docx)
Use this phrase to indicate planning in the context of a finance department. Financial planning and analysis is more squarely aligned with the office of finance. Do not use finance planning.
shorthand for financial technology. Not capitalized. Be sure context is clear.
applies to budgetary matters. See monetary
not financial forecasting unless talking specifically about financial forecasting.
financial planning and analysis; use the ampersand in the abbreviation. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
avoid using in email subject lines or display copy, as it can trigger spam filters
the world's largest public companies based on Forbes research. Not G2K or Global 2K. To confirm that a company is on the list, check the official Forbes site.
not capitalized unless at the beginning of a sentence, no hyphens
hyphenated, not hardcode
Hub Comes to You
should be capitalized as shown; never shortened to HCTY or H2U
no capital in the middle
Capitalize both the H and the C
means that is or in other words. Lowercase with periods, always followed by a comma. See e.g.
integrated business planning. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
incentive compensation management. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
avoid; use influential or effective
A private network inside a company or organization, only for internal use. Not capitalized
verb, to begin. Example: Let's kick off this meeting
adjective. Example: We held a kick-off meeting
noun, the beginning of something. Example: We attended the sales kickoff
does not have apostrophe
Avoid this term. This is old messaging.
verb. Example: Now you can log in to the platform.
noun and adjective. Examples: This is your login; that is your login name.
do not capitalize in the flow of a sentence
applies to money supply; see fiscal
be sure it's absolutely clear which nation you refer to
not capitalized or hyphenated
noun. Not on premises, not on prem. (Example: The software is hosted on premise.)
adjective. Not on-premises, not on-prem. (Example: On-premise software is expensive to maintain.)
One version of the truth
Avoid this term. This is a cliché that does not tell the full story of the Anaplan platform's capabilities.
lowercase, not hyphenated
preferred word when writing about non-profits and government, which are not for-profit companies
do not capitalize in the flow of a sentence
planning, budgeting, and forecasting; no ampersand in the abbreviation. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
never per say
do not capitalize. Use in place of tool or tools
first in rank, authority, importance or degree. Example: domain principal
a fundamental truth, law, doctrine or motivating force. Example: I adhere to the principles of business.
roll out, rolling out
verb. Examples: We will roll out Anaplan, we are rolling out Anaplan
noun. Example: Your Anaplan rollout will begin.
sales and operations planning; use the ampersand in the abbreviation. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
Avoid this term. Use cloud or cloud-based
two words, not salesforce unless talking about the company Salesforce.com
one word; plural is salespeople. Preferred over salesman or saleswoman.
supply chain management. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
silo, silos, siloed
Avoid this term. This is old messaging.
Avoid this term. This is old messaging. Use connected planning
Capitalize to designate this as an official title.
sales performance management. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own.
Avoid this term. Many potential users (particularly in finance) love spreadsheets. Anaplan is a complementary, and better, alternative.
supply chain term meaning out of stock
The word that is not preceded by a comma. Example: Customers that prepared for an IPO include Cloudera and Okta. See which, and check Grammarist for a detailed discussion of that vs. which. In most situations, that is a better, more flexible word choice than which.
noun. Example: The software is licensed to a third party.
hyphenated; not tops-down
capitalized, but tweet and retweet are not
Avoid this term. We should avoid discussion of the company's valuation and IPO plans.
Avoid this term. This is old messaging.
not till or 'til
is an individual who uses the Anaplan platform. An individual is not the customer; the individual's employer is.
should always be capitalized
User Group Meetup(s)
should always be capitalized; meetup used by itself is not capitalized in the flow of a sentence.
website, webcam, webinar, webmaster
should each be one word, not capitalized
two words, not capitalized
The word which is always preceded by a comma. Example: I got a phone call, which led to a Skype chat, which led to a trip to York. Avoid using which to join multiple ideas into one sentence. (See Comma splice under in the Style Guide, above.)
not whitepaper, not capitalized
zero-based budgeting. Spell out without capitals on first use, then give the short version in parentheses. In subsequent uses, use the abbreviation (in all caps) on its own. Do not capitalize except at the beginning of a sentence.