Are you ready to do more than just track marketing campaigns with Marketing Resource Management solution? Anaplan can help you plan the right pay. With Anaplan, you can align your accounts, territories, and marketing spending to deliver your best marketing results. Only Anaplan to Use your Account Based Marketing data to optimize your marketing spending in one solution —from allocation of budget, planning marketing campaigns to forecasting.
Apply data-driven account scoring to intelligently determine market opportunity
Plan your marketing spending that is centrally planned easily
Allocate out field marketing spending based on the market opportunity with in regions and accounts
Quickly plan down to the campaign and activity level detail