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font-display:auto;font-style:italic;font-weight:500;font-stretch:normal; } .tk-proxima-nova { font-family: "proxima-nova","Helvetica Neue","Helvetica","Arial",sans-serif; } h1, h2, h3, h4, h5, h6, p,ul,li,a { color: #242d48; font-family: "proxima-nova", "Helvetica Neue", "Helvetica", "Arial", sans-serif; font-size: 100%; font-style: normal; font-weight: normal; line-height: 1.5; } /*** Footer *** */ footer { background-color: #0b2265; color: white; display: flex; flex-flow: row wrap; padding-top: 20px; width: 100%; } footer .footer-top { display: flex; flex-flow: column wrap; padding: 20px 20px 0px 20px; justify-content: space-between; } footer .footer-top .links { display: flex; flex-flow: row wrap; width: 100%; color: white; justify-content: space-between; } footer .footer-top .links .link { display: flex; flex-flow: column nowrap; color: white; font-size: 14px; padding: 10px 15px 10px 0px; width: 50%; } footer .footer-top .links .link a { text-decoration: none; color: white; } footer .footer-top .footer-logo { display: flex; width: 80%; } footer .footer-top .footer-logo img { width: 180px; } footer .footer-bottom { align-items: right; background-color: #0b2265; display: flex; flex-flow: column no wrap; width: 100%; color:white; } footer .footer-bottom .copyrights-and-terms-conditions { display: flex; align-items: center; flex-flow: row nowrap; white-space: nowrap; padding: 20px; } footer .footer-bottom .copyrights-and-terms-conditions ul { display: flex; flex-flow: row wrap; font-size: 16px; line-height: 1.5; width: 100%; } footer .footer-bottom .copyrights-and-terms-conditions ul li { border-left: 1px solid white; list-style: none; padding-right: 10px; padding-left: 10px; white-space: nowrap; color:white } footer .footer-bottom .copyrights-and-terms-conditions ul li:first-child { border-left: 0px; } footer .footer-bottom .copyrights-and-terms-conditions ul li a { display: flex; text-decoration: none; color: white; } footer .footer-top .links .link.japan { white-space: nowrap; } @media screen and (max-width: 1200px) { footer .footer-bottom .copyrights-and-terms-conditions{ padding-left:10px; } footer .footer-bottom .copyrights-and-terms-conditions ul{ padding-left: 0px; font-size: 14px; } } @media screen and (min-width: 1200px) { footer { flex-flow: column; justify-content: flex-start; } footer .footer-top { flex-flow: row nowrap; align-items: center; justify-content: space-between; } footer .footer-top .links { flex-flow: row nowrap; justify-content: flex-end; width: 100%; } footer .footer-top .links .link { flex-flow: row nowrap; font-size: 16px; width: fit-content; } footer .footer-bottom { justify-content: flex-end; } footer .footer-bottom .copyrights-and-terms-conditions ul { flex-flow: row nowrap; font-size: 16px; padding-left:0px; } } /* CUSTOM FOOTER CSS end */

Planual: Chapter 3 - UX Principles

3.09-01 Use familiar language

Speak the users' language, with words, phrases and concepts familiar to the user

Questions on this topic? See 3.09-01 Use familiar language in our Planual forum.