Ralph Lauren Brand Still Strong
Hi retail groupies!
Just read this quick blog from Jane Singer about her perspective on one of America's iconic brands, Ralph Lauren. Ralph Lauren, an Anaplan customer, continues to be a strong brand but had to make some difficult decision in 2020. What I found interesting was how RL branched out into other businesses, more to enhance the brand than to make a profit. Anyway, thought you would enjoy a quick read.
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